Therefore our clients only ever work with talented digital strategy consultants and specialists who add actual value to your business. Our consultants are responsible for the vision and outcomes of every piece of work that we produce on your behalf.
At Helm, we believe that success can only come from a thorough understanding of your customers, business and industry. Using customer data, stakeholder workshops and research we identify and asses the challenges and pain points to your business – now and in the future.
We take a structured approach to digital transformation by approaching any solution we deliver for our clients using the four principles outlined below to ensure success.
Our five step consulting framework ensures that every digital strategy we develop comes from an understanding of your needs and challenges and is tied directly to the growth goals of your business to deliver return on investment.
We adopt a combination of auditing and benchmarking your existing digital ecosystem, competitor research, known industry benchmarks and real time data. Helm applies this digital strategy approach at the beginning of any engagement with our clients. It ensures that when recommending the right tactical mix of digital marketing it is clearly tied to your business objectives, is grounded in real data so as to determine your return on investment and KPIs.
We then align our research with your business objectives to set out a 12 month plan or “digital roadmap” to achieving your targets. The tactics recommended in the digital roadmap are then prioritised based on their effectiveness, anticipated return on investment and your budget.
We enjoy nothing more than taking a deep dive into your business to understand its objectives, challenges and formulating a digital strategy for success.